PLAYSTUDIOS NAMES SRIVATSA NARASIMHAN HEAD OF PRODUCT FOR PLAYSTUDIOS ASIA | playSTUDIOS

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  • PLAYSTUDIOS NAMES SRIVATSA NARASIMHAN HEAD OF PRODUCT FOR PLAYSTUDIOS ASIA

    Mobile gaming veteran to oversee operations of myVEGAS Slots app

    HONG KONG – PLAYSTUDIOS has named Srivatsa Narasimhan Head of Product for myVEGAS Slots, the award-winning mobile and social game developer announced today. Mr. Narasimhan has begun his role at the company’s Hong Kong studio and reports directly to Chief Operating Officer John Lin.

    Mr. Narasimhan, a veteran of the mobile gaming, e-commerce, enterprise application, and telecom sectors, brings more than 20 years of experience – with more than seven years of core experience building and managing mobile games – to a role in which he has senior leadership responsibility over all product dimensions of PLAYSTUDIOS’ myVEGAS Slots app.

    He joins PLAYSTUDIOS following a successful tenure with GSN Games, part of Sony Pictures Group. As Vice President of the team heading one of the largest games in the GSN portfolio, Bingo Bash, and its $80 million annual budget, Mr. Narasimhan achieved year-over-year growth while driving major player retention and social initiatives that continue to yield positive results.

    “I see tremendous opportunity for myVEGAS Slots and the work being done at PLAYSTUDIOS aligns directly with my passion for casual gaming – both professionally and personally,” says  Mr. Narasimhan. “At the same time, this is the first time I’m relocating to a new country with my family; I’m already impressed to be working with such a culturally diverse team and I look forward to taking the lead as PLAYSTUDIOS introduces new products for its global audience.”

    Mr. Narasimhan has served as Vice President of India Operations for San Francisco-based e-commerce brand Narvar; and spent six years as General Manager for Zynga Game Studios. He has also held leadership roles for Consona CRM and Wipro Technologies.

    “We are so excited to welcome Srivatsa to help lead myVEGAS Slots into the future,” says PLAYSTUDIOS Chief Operating Officer John Lin. “As the original game that brought PLAYSTUDIOS into the mobile games age, myVEGAS Slots has retained and continues to grow a loyal player base of avid aficionados of our virtual Las Vegas experience.

    “As we continue to evolve myVEGAS Slots to an ever more ambitious level of innovation and exciting gameplay, Srivatsa’s deep experience in building robust and balanced games as well as driving high-performing product teams will be invaluable.”

    PLAYSTUDIOS’ flagship myVEGAS franchise offers an immersive entertainment experience that allows players to explore a virtual version of the Las Vegas Strip while playing games and earning loyalty points that can be redeemed for real world rewards from leading travel, leisure, home entertainment, technology, and lifestyle brands.

    myVEGAS Slots is available to download for free on iOS, Android, Amazon and Facebook.

    About PLAYSTUDIOS

    PLAYSTUDIOS is the developer and operator of award-winning casual games for mobile and social platforms. Its collection of original and published titles is powered by the company’s groundbreaking playAWARDS loyalty marketing platform, which enables players to earn real-world rewards from a portfolio of global entertainment, retail, technology, travel, leisure, and gaming brands across 15 countries and four continents. Founded by a team of veteran hospitality, technology, and gaming entrepreneurs, PLAYSTUDIOS brings together the best of mobile gaming with an innovative loyalty platform in order to provide its players with an unequaled entertainment experience and its partners with actionable business insights. To learn more about PLAYSTUDIOS, visit playstudios.com.

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